Ami White was born from a simple but essential belief: everyone sleeps and needs to sleep well. Sleep is not a luxury, but the foundation of a balanced life.
In 2015, in Timișoara, Ani and Bogdan Blidariu founded Ami White, united by the same passion for work well done and for the details that make the difference. Inspired by the atmosphere of the carpentry workshop from her childhood, Ani started this project with the desire to create objects that are not only beautiful, but built with meaning and durability. Shortly after, Bogdan joined this path, bringing his experience in sales and management. Together they built not just a company, but a philosophy of sleep.
The Ami White brand has chosen the path of customisation from the beginning. We believe that no two people sleep the same way, just as no two beds are identical. Each product is created based on the real needs of the person who will use it – from sleeping position and comfort preferences, to design details that transform the bed into a centerpiece of the bedroom.
The boxspring system, inspired by the comfort of five-star hotels, combines a strong base of solid wood, pocket springs and latex. The result is a perfect balance between support and relaxation. But what truly defines Ami White is the attention to detail and the refusal to compromise.
Over time, the brand has grown organically, opening showrooms in several cities and reaching the homes of those who are looking for more than furniture – they are looking for a better sleep.
For us, every bed tells the same story: if everyone sleeps, then everyone deserves to sleep well.